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Hooray for Hulu’s AdZone

So much love felt for Hulu’s AdZone channel.

Why?

Creating a place that aggregates content and also provides a forum for the public to rate/discuss the ads is pure marketing intelligence. Everyone benefits. Consumers can easily share/link/re-love their favorite clips and brand managers can organically gauge the public’s reception. And of course an added bonus, the ads are served up as they were intended to be seen… at full quality. I was so thankful to not recap my favorites via “shaky handed, Flip cam recordings of the TV, that also captures all the room noise, etc, etc, etc.” on YouTube.